And Why “Cookie-Cutter” Risk Assessments Fail Businesses RISK IS OFTEN SPOKEN ABOUT in broad, comforting categories: financial risk, operational risk, compliance risk, reputational risk. These labels are useful—but only at the highest strategic levels. The moment a business relies on generic templates or off-the-shelf checklists to understand its real exposures, it starts to build a false sense of security. At First Forge , we take a clear position on this: no two businesses