Revenue Growth

Selina runs a chain of franchised fitness outlets in Singapore. Reputable brand. Strong franchise support. From the outside, the business looked healthy: classes were filled, new members were coming in every month, and revenue was steady. But like many founders, she felt the pressure. Margins weren't where they should be. The effort required to sustain the business felt too high. Growth felt harder than it should. Her conclusion was straightforward: We need more revenue. So